Retailers are constantly seeking innovative ways to maximize the customer experience. Recent studies show that scent plays a powerful role in shaping consumer feelings. A compelling case study illustrates this by https://http://articlewaves.pbworks.com/w/page/161391429/Real%20Scent%20Marketing%20Case%20Studies%20in%20the%20Fitness%20Wellness%20Industry
Discovering the Power of Scent: A Case Study on Retail Experience Enhancement
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